Most pre-IPO cybersecurity companies run marketing as five separate functions reporting five separate numbers, none of them accountable to pipeline. I pull demand generation, product marketing, brand, content, and revenue operations into one motion and give it a single number to hit. The domain matters as much as the motion, and mine is identity threat intelligence, dark web monitoring, endpoint breach prevention, IAM, and SaaS security, sold into commercial, enterprise, and public sector buyers.
Three ways I move the needle
Demand Gen Engines
Builds full-funnel demand generation from the ground up, pivoting teams from lead gen to pipeline-accountable demand gen inside months, not quarters.
Category & Product Marketing
Sharpens brand and product positioning so buyers understand why a category, and this company within it, matters right now.
Team & Budget Stewardship
Leads and mentors marketing teams up to 20, managing multi-million-dollar budgets with the discipline boards expect at every stage.
Signal, not noise
Named to the top 50 GTM women voices of the US, 2026
Fifty women running go-to-market across the United States, selected on the work itself rather than reach. The list is not ranked. A jury of eight reviews all fifty names and chooses a top 10 from them.
Built and ran a national CISO summit series, two years running
From Napa Valley to Newport, RI, I conceived and led HYPR’s flagship executive summit series from the ground up, venue, guest list, agenda, and speaker lineup, designed as one seamless experience for a room of CISOs and security leaders. It’s the same discipline behind the proprietary conference program that delivered a 1,112% ROI: high-trust gatherings, built to convert relationships into pipeline.
Where I add the most value
Markets I speak fluently
Marketing leadership, seed through growth stage
GTM Alignment Diagnostic
Score alignment across marketing, sales, product, and customer success, then leave with a first-draft 30-60-90 plan built on my proprietary Observe / Analyze / Execute framework. The free Scan runs in seven minutes. The Full Diagnostic goes thirteen dimensions deep, self-serve or as a guided workshop, with a comprehensive plan your team can execute.
free 7-min scan · full diagnostic $395 self-serve / $695 guided · functions & budget math
Run the free Scan →GTM Radar
A live, searchable database of every open go-to-market role at pre-IPO cybersecurity companies, VC- and PE-backed, with listings pulled in real time from public hiring-system APIs.
live data · filter by function, seniority & investor
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Building your next GTM engine? Let’s talk.
Open to CMO and VP/SVP of Marketing roles at cybersecurity, GRC/compliance, and security-adjacent B2B SaaS companies ready to scale, as well as advisory, speaking, and contract opportunities. I’ve functioned in advisory capacities alongside full-time leadership roles throughout my career.